Search Engine Optimisation for Business

Appearing in front of a user when they search for a product or service that you supply is crucial to gaining business in the digital landscape, and if you don’t appear you competitor most likely will. For this you need to know what search engines need and are looking for when they craw your site, and you need to be using the right keywords and search terms that turn traffic in revenue.

In the UK 90% of search are via Google, so optimising for the search engines really means understanding Google. In this course we’ll explain proven techniques that will help you reach and maintain high search engine results so you, and not your competitor, appear in front of potential customers when they search online.

Did you know?
  • In the UK, there are 7,500 large businesses and 5.6 million small or medium-sized (SMEs)
  • Small or medium-sized businesses (SMEs) account for 99.9% of all businesses
  • Despite there being far more SMEs, they only employ 60% of the workforce. The remaining work for large businesses

Source - Department for Business, Energy & Industry Strategy

Course Modules

Module Module Name Pass %
1 Introduction to SEO
2 Link Building
3 On‐Site SEO
4 Social Media as part of SEO
5 Local Search
6 Pay Per Click (PPC)


80 minutes

Why Choose DDR Consultants

We are a provider of online training courses and accredited by leading industry organisations, such as RoSPA, IATP, CPD, iiRSM and Gatehouse Awards. In addition to being recognised by leading organisations, we offer you the flexibility to complete our courses at a time that is convenient to you from any location with Internet access. Upon completion you will also receive a certificate stating your results.

Recommended System Requirements

  • Browser: Up to date web browser
  • Video: Up to date video drivers
  • Memory: 1Gb+ RAM
  • Download Speed: Broadband (3Mb+)

Price: £149